In this guide
To pick a hairdresser in Santa Rita, start with the service: a cut or a beard trim is usually easy to get on a weekday, but colour, straightening or an event updo is worth booking over WhatsApp a few days ahead. The salon list for the city is above; below is how to decide which one fits and what to ask first.
Which kind of salon fits what you need?
- Quick cut or beard: a barbershop or neighbourhood salon is enough. Many take walk-ins, so only message ahead on Saturdays.
- Colour, highlights or bleaching: look for a salon that posts recent colour work on Instagram or Facebook. Ask how long the session takes; going blonde from dark hair can take half an afternoon.
- Straightening and treatments: ask which product they use and look at the packaging. Cosmetics sold in Paraguay need sanitary registration from DINAVISA, the health products regulator, which updated its registration rules for hygiene products, cosmetics and perfumes in 2025 (Ferrere (opens in a new tab)).
- Weddings, quinceañeras and events: book weeks ahead and ask for a trial run of the hair or make-up.
Where are the salons in Santa Rita?
Most shops are in the Centro, but the city has 22 urban barrios, including Esquina Gaucha, Campiña Verde and Jardín América (Wikipedia (opens in a new tab)). For a maintenance trim, a salon near home saves a trip; for colour or a big event, go to whoever shows the best results, even if it is further away.
If you are coming from elsewhere, Santa Rita is about 70 km south of Ciudad del Este via PY02 and then PY06 (Wikipedia (opens in a new tab)). Save the exact pin before you leave: many salons work out of houses and do not always have a big sign.
Can you get served in Portuguese?
Often, yes. Santa Rita was founded in 1973 as a settlement of immigrants from southern Brazil, and Portuguese is widely spoken alongside Spanish and Guaraní (Wikipedia (opens in a new tab)). Ask in your first message if you would rather be served in Portuguese.
When should you book?
- Saturdays: the busiest day. Book colour or long treatments Monday to Wednesday.
- End of year, graduations and weddings: updo slots fill fast; message early.
- Expo Santa Rita week: the fair drew more than 120,000 visitors in its last edition according to Infonegocios (opens in a new tab), and the town fills with visitors. If you have an event around then, book with a margin.
- Rainy or very hot days: Santa Rita is one of the rainiest parts of the country and summers are hot (Wikipedia (opens in a new tab)). Check the forecast before a blow-dry or straightening.
What to ask before you go
- What does the price include (wash, dry, treatment, cut)?
- Who will do my hair and how long will it take?
- Do you take card, QR or cash only?
- Is there a deposit for colour or events, and what happens if I cancel?
- For colour: do you do a strand or allergy test?
Bring a reference photo, and if your hair was dyed before, tell them which product was used.
How to compare two salons
Send both the same message: service, hair length, day and time window. Choose the one that answers clearly with an approximate price, duration and the stylist's name. Online star ratings are a first filter; recent photos of work like yours tell you more than a high score from years ago.
If a salon offers a product to take home, check the label for a sanitary registration. DINAVISA has warned about beauty products sold in Paraguay without registration and asks people to report them to postcomercializacion@dinavisa.gov.py (Última Hora (opens in a new tab)).
FAQ
Do I need an appointment at a Santa Rita salon?
For a weekday cut or beard trim, often not. For colour, straightening or an event updo, and always on Saturdays, book over WhatsApp a few days ahead.
Do salons in Santa Rita speak Portuguese?
Many do: Portuguese is widely spoken in the city, which was founded by immigrants from southern Brazil. Ask in your first message.
How do I know a straightening product is safe?
Ask to see the packaging. Cosmetics sold in Paraguay need DINAVISA sanitary registration; if it has none, say no.
What should I ask before booking?
What the price includes, how long it takes, who will do it, whether they take card or QR, and whether colour or events need a deposit.



