In this guide
To choose a hairdresser in Fernando de la Mora, start with the service and the side of town: a haircut or beard trim can be done near home, but colour, highlights or a straightening treatment are best done where they show you similar work and give you the full price before starting. Also check which side of Avenida Mariscal Estigarribia the salon is on, because crossing it at rush hour can cost you half an hour.
North side, south side or near work?
Avenida Mariscal Estigarribia splits Fernando de la Mora into a north and a south zone, with most of the centre on the north side (Wikipedia (opens in a new tab)). It is also a commuter town: many residents work in Asunción, about 6 km away along Avenida Eusebio Ayala. That gives you three options:
- A neighbourhood salon on your side of the avenue: for cuts, blow-dries, nails and touch-ups. You can walk there, and a delay will not wreck your afternoon.
- A salon in a shopping area: the city has several shopping arcades and centres (Wikipedia (opens in a new tab)), handy if you want to combine the appointment with errands and need parking.
- Near work: if you work in Asunción, a salon on your way home can be more practical. The E1 electric bus line has linked San Lorenzo and Asunción along Eusebio Ayala since December 2025 (La Nación (opens in a new tab)).
Which day and time to book
Saturday is the busiest day in the trade: one stylist told Infonegocios she sees more than 120 clients that day (Infonegocios (opens in a new tab)). For colour or straightening, which take hours, book a weekday mid-morning or early afternoon. With summer highs that can reach 45 °C in the city (Wikipedia (opens in a new tab)), ask whether the salon has air conditioning.
The same report says Instagram is salons' main shop window and that clients arrive asking for what they saw on social media (Infonegocios (opens in a new tab)). Use that: check the salon's profile before messaging, and send your reference photo along with one of your hair as it is today.
What to ask before colour, highlights or straightening
These are the services where salons differ most. Before booking, ask by message for:
- Photos of similar work on hair like yours.
- A fixed total price: whether it changes with length and whether washing, toner and drying are included.
- Which product they use and whether it has a health registration. Paraguay's health regulator DINAVISA says the registration should appear on the container and advises against buying or using unregistered products because of allergy risks (Última Hora (opens in a new tab)).
- Whether the straightener contains formaldehyde: in Brazil, the regulator Anvisa bans formaldehyde as a straightening agent and warns it can irritate skin and airways (Itatiaia (opens in a new tab)). If you feel burning or a strong smell during flat-ironing, ask them to stop.
- A strand test if you are going much lighter or your hair is already chemically treated.
If a salon offers injectables, fillers or any other medical procedure, it is the wrong place: the Paraguayan Society of Aesthetic Medicine warns that these treatments must be done in licensed clinics, not in hair salons or at home (La Nación (opens in a new tab)).
Salon or barber?
According to the stylists Infonegocios spoke to, women mostly ask for colour and cuts, and men for cuts and barbering, though more men are also getting colour and manicures (Infonegocios (opens in a new tab)). If you only want a haircut and beard trim, a neighbourhood barber usually offers shorter, more frequent slots. For colour or image advice, look for a salon that shows that work on its profile.
How to pay and what to ask for
- Price: Paraguay's consumer law requires prices to include taxes and state the payment method (Law 1334/98 (opens in a new tab)). Ask first, especially for services that depend on hair length.
- Invoice: the consumer agency SEDECO reminds businesses that every sale of services needs one (ABC Color (opens in a new tab)). For an expensive treatment, ask for it in case you need to complain later.
- Payment: QR is the most used electronic payment in the country, with 68.1% of electronic payments in April 2026 according to Bancard (ABC Color (opens in a new tab)). Ask whether they take QR or bank transfer as well as cash.
If you liked the result, go back to the same person: for colour and straightening, someone who knows your hair is worth more than any promotion.
FAQ
How do I choose a hairdresser in Fernando de la Mora?
Pick one on your side of Avenida Mariscal Estigarribia or on your route to work, check similar work on its Instagram, and ask for the full price before booking.
Which day is best to book?
Saturday is the busiest day in the trade. For colour or straightening, book a weekday mid-morning or early afternoon.
What should I ask before a straightening treatment?
Which product they use, whether it has a health registration on the container and whether it contains formaldehyde, plus the full price for your hair length.
